Rebrand Chubb Security to National.

In an industry where companies are often perceived to be all brawn and no brain I was  tasked to rebrand Chubb security company and make it “National”. National believes that dealing with high-risk situations demand a balance of accurate information, smart thinking and decisive action. I created an identity that takes inspiration from traditional safety iconography. A bold, iconic and highly recognisable design solution.

Done while at Grid Worldwide  http://gridworldwide.com

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